Privacy policy
Your Privacy Rights
EFFECTIVE DATE: September 23, 2024
LAST UPDATED: September 15, 2025
THIS PRIVACY POLICY APPLIES TO THE WEBSITES AND APPS WHERE IT APPEARS . This Policy (together with our Website Terms of Use ) describes how we treat information we collect from or about you on the websites and apps where it is located, and offline where this Policy is referenced. By accessing or using our websites and apps or interacting with us, you acknowledge these practices.
You can find our Notice at Collection in the “Your U.S. State Privacy Rights” section, here .
If you are a resident of the United Kingdom, you can find the UK Privacy Policy here .
If you are a resident of Germany, you can find the Germany Privacy Policy here .
If you are a resident of Quebec, you can find the French language Privacy Policy here .
Table of Contents
We collect and use information from and about you .
We use information as disclosed and described here .
We collect information in different ways .
We share your information with others .
You have certain choices about how we use your information and targeted advertising .
Your U.S. State Privacy Rights.
Your Canadian Privacy Rights.
Transferring your personal information.
We use standard security measures and keep information as needed .
Our site is not intended for children .
Withdrawing consent .
We may link to third-party sites or services we do not control .
Feel free to contact us .
We may update this Policy .
We collect and use information from and about you.
We (and our vendors and service providers) collect, receive, and develop several categories of personal information about you depending on the nature of your interactions with us:
We collect contact information . We might collect your name, email address, phone number and mailing address.
We collect identifiers . Depending on how you interact with us, you may provide us with online identifiers associated with you, such as your social media ID or we may add in an identifier when you visit our website. If you create an account on our site, we collect a username and password.
We collect demographic information . We may collect information like your gender and age.
We collect payment information . Through our third-party payment processor, you may provide your credit card or payment details if you make a purchase.
We collect information you submit or post . We collect reviews and comments that you post on our site and your responses to surveys you complete. We collect information you provide when you use our “chat” features, including recording your interactions with our chat and keeping a transcript. We collect information from you when you participate in a promotion. We also collect information when you contact us and record interactions with our customer service team. If you win a prize in one of our sweepstakes, contests or other promotions, we may collect a Social Security Number, Social Insurance Number or other tax ID number, as well as your name, photograph, voice, biographical information, statements and address (city and state/province/territory).
We collect social media information . We may collect personal information you post on our social media pages. We may also collect your social media profile information and personal information posted on your page.
We collect audio, visual, or similar information . We collect photos and videos you submit to us in connection with a promotion, or that you send to us through our site.
We collect transaction and preference data . We collect information about your purchase history and transactions and your preferences when using our products and services.
We collect Internet and network activity information . If you use our website, we may collect information about the browser you’re using or your IP address. We might also collect device identifiers. We might look at what site you came from, or what site you visit when you leave us. We may collect page interaction information (such as what areas of the websites you visit and for how long, what search terms you enter, and what products or content you view and click on), and methods used to browse away from the page. On our site, we collect search terms or other data you enter, mouse movements, keystrokes, clicks, links you access, and screen captures. We collect this information using the tracking tools described below. Third parties help us collect information this way. For more information about controlling those tools, please read Section 5 below.
We collect location information . We also collect information about your general location, using your ZIP code/postal code and IP address.
We collect and develop inferences . Using the other pieces of personal information collected about you, we draw inferences about you, reflecting what we believe to be your preferences, characteristics, predispositions, and attitudes.
Sensitive information . Some of the information described above (including payment information, government ID numbers, and account login credentials) may be considered “sensitive” under the laws of certain jurisdictions. Whether information is “sensitive” information will depend on the laws of your jurisdiction.
We use information as disclosed and described here.
We use the categories of personal information described above for the following purposes:
We use information to provide our services and fulfill transactions . For example, we may contact you about your purchase. We use your information to fulfill your purchases and your requests.
We use information for marketing purposes, including for targeted advertising . For example, we might provide you with information about special promotions or offers or send push notifications on our apps. We (and our third-party advertising partners) might also use your information to serve you ads about our products and offers in connection with targeted advertising, cross-context behavioral advertising, and interest-based advertising activities. We use device, network, and other activity information, location information, and inferences from cookies and tracking tools gathered over time and across websites, apps, and platforms for these purposes. We might do this to tell you about new features, content, products, or services. These might be our own offers or products, or third-party offers or products we think you might find interesting. We may also use your data in order to build profiles and infer what advertising may be of interest to you. Our third-party partners may link your name, email address, or phone number to other information they collect. If you register with us, you may opt-in to receive our emails. To learn more about our third-party partners, read Section 4 below. To learn about your choices for these communications, including opt-out rights, read Section 5 below.
We use information to provide support and respond to your requests or questions . We use information to contact you in response to your feedback or other matters related to our relationship with you (such as about this Policy or our Website Terms of Use).
We use information to administer sweepstakes, contests, and other promotions . We use your information in order for you to participate in sweepstakes, contests, and other promotions and to administer these activities such as contact you if you win a prize. We may use a prize winner’s name, photograph, voice, biographical information, statements and address (city and state/province/territory) and any other likeness for advertising. Some sweepstakes, contests, and other promotions have additional rules, which could contain additional information about how we use and disclose your personal information.
We use information to test, develop, analyze, and improve our products and services . We may use your information to make our sites, apps, content, services, and products better. We might use your information to customize your experience with us and to conduct research and analysis.
We use information to comply with our obligations, and administer our site and services . This might include troubleshooting, data analysis, or testing on our sites and apps. We use personal information when onboarding vendors. We might also use information for statistical and survey purposes.
We use information for safety, security, compliance, and due diligence purposes . We may use information to protect our company or others, including customers or business partners. We also may use information to protect, our sites or our services, as well as to detect and investigate activities that may be illegal or prohibited. This may include use of information to investigate fraud in connection with a sweepstakes, contest or other promotion. We will use certain pieces of personal information to verify your identity if you make requests pursuant to this Policy. The verification steps and the pieces of personal information that we request may vary depending on the sensitivity and nature of your request.
We use sensitive information for necessary or reasonably expected purposes . Specifically, to provide you with services on our website (i.e., to fulfill purchases and allow account logins), for tax purposes, and as authorized by law.
We use information as otherwise disclosed or permitted by law, or as we may notify you from time to time . For example, we use your personal information for purposes we describe when you enter a contest or sweepstakes.
We collect information in different ways.
We and our vendors collect personal information about you from various sources, directly and indirectly, including from the following:
We collect information directly from you . For example, we collect information if you contact us or sign up for our emails. We collect information if you make a purchase. We also collect information if you post a comment, enter a sweepstakes, contest or other promotion, make a request, or complete a survey.
We collect information from your devices . We use tracking tools like browser cookies, pixels, tags, and web beacons to collect information from and about you. We collect information when you interact with our websites and apps, our ads, and our emails that we or our vendors send to you. We collect information about users over time and across devices when you use this website. The website uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS. We may have other parties collect personal information this way. Learn more about these tools, how we use them and how you can control them below in Section 5 .
We get information about you from vendors we hire to work on our behalf and from other sources . Other parties may give us information about you. These other parties might include business and marketing partners and social media platforms that give us information they have collected either directly or indirectly form you. Vendors that host or maintain our websites, help administer sweepstakes, and send promotional emails for us may also give us information. Our marketing agencies, advertising technology vendors, and analytics providers may also provide us with information.
We combine information . For example, we may combine information that we have collected offline with information we collect online. Or we may combine information we get from another party with information we already have. We may also aggregate your information with other consumers’ information to understand preferences and trends over time.
We share your information with others.
We will share information within the MrBeast family of companies . This includes MrBeast entities, companies, subsidiaries and affiliates. We share information within the MrBeast family of companies for the purposes described in this Policy.
We will share your information with vendors and service providers who perform services on our behalf . For example, we share information with vendors who send emails for us. We also share information with companies that help us manage and operate our websites and apps or fulfill purchases. We may also share information with service providers that help us investigate and prevent data incidents or audit our business and financial statements.
We may share your information with our business partners, including for marketing purposes and targeted advertising . For example, we might share information with other parties who co-sponsor a promotion or our content. Some of these partners may send you information about products or services by mail or email. They may share your information with others. We also share information with third-party advertising partners though tracking tools on our websites. We may also share email addresses or other contact information with third-party partners so they can serve our advertising on their platform. These third-party partners include business and marketing partners, advertising networks, data analytics providers, social media platforms, analytics companies, data brokers, and third-party advertisers. Personal information received by these companies may also be subject to their privacy policies. These third parties may also share your information with others. These third parties may use the information for their own marketing purposes or the marketing purposes of others. This may include the delivery of targeted advertising, cross-context behavioral advertising, and interest-based advertising. Learn more about these tools, how we use them and how you can control them below in Section 5 . The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We will share your information if we think we have to in order to comply with the law or to protect ourselves, our customers and others . For example, we may share information to respond to a court order or subpoena. We may also share information if a government agency or investigatory body requests it. This includes sharing your information with the US government. We might also share your information in order to enforce our agreements, and to protect the rights of others. We might also share information when we are investigating potential fraud. This might include fraud we think has happened during a sweepstakes, contest or other promotion. If you are the winner of a sweepstakes or contest, we may also share your information with anyone who requests a winner’s list.
We may share your information with a successor to all or part of our business . For example, if part of our business is sold, we may include customer information as part of that transaction. We may share your information if there is a similar change to our corporate structure. We may also share your information with others as they conduct diligence as part of our corporate changes.
We may share information for other reasons we may describe to you from time to time as permitted by law .
You have certain choices about how we use your information and targeted advertising.
You can opt out of receiving our marketing emails or texts . To stop receiving our promotional emails, you can follow the instructions in any promotional message you get from us. If you receive promotional text messages from us, you can opt out by replying “STOP”. Even if you opt out of getting marketing emails, we will still send you transactional emails. These include responses to your questions or emails related to purchases you make on our sites.
You can control certain cookies and tracking tools . We collect information about users over time and across different websites and devices. We also have third parties that collect per